The Smarter Luxury Sleep Company Becomes an Official Team Partner Ahead of Season 2 of TGL Presented by SoFi.
SAN FRANCISCO, Dec. 17, 2025 – The Bay Golf Club, one of the six founding teams of TGL presented by SoFi, today announced an integrated partnership with Saatva, the Smarter Luxury Sleep Company. As the Club’s Official Mattress and Restorative Sleep Partner, Saatva will play a key role in underscoring the importance of recovery and sleep quality to peak athletic performance as The Bay Golf Club tees off in its first match of TGL Season 2 on Tuesday, January 6 at 5 p.m, ET on ESPN when it takes on defending champion Atlanta Drive GC.
“As we continue to grow our fanbase and pursue innovative ways to elevate player performance, Saatva is a natural partner for our team,” says Eric Kwait, President of The Bay Golf Club. “We’re excited about what we have planned together this season, and their focus on restorative sleep aligns perfectly with our team’s values and competitive edge.”
To activate the partnership, The Bay Golf Club and Saatva will:
- Host a series of consumer activations during the TGL season at Saatva Viewing Rooms throughout the Bay Area, giving fans a taste of TGL competition through Dryvebox, a high-tech mobile golf simulator.
- Enlist Saatva as the Presenting Partner for one of The Bay Golf Club’s matches during the TGL season.
- Collaborate on custom content featuring The Bay Golf Club players throughout the TGL season and launch a “Sleep Better, Swing Better” sweepstakes, which will give fans a chance to win up to $5,000 in Saatva store credit and a VIP trip to SoFi Center Palm Beach Gardens to see The Bay Golf Club compete in a TGL match, complete with a player meet and greet. Fans can stay tuned for more details on how to enter for a chance to win.
“At Saatva, we’ve always believed that great performance starts with restorative sleep,” said Ron Rudzin, Founder and CEO of Saatva. “Partnering with The Bay Golf Club allows us to showcase how high-quality sleep can directly impact focus, recovery, and results at the highest levels of sport. We’re proud to support the team as they begin an exciting new season.”
Saatva is known for handcrafted, made-to-order mattresses designed and assembled in the United States. With a growing portfolio of award-winning mattresses and luxury bedding, the brand brings modern, eco-conscious design to every bedroom. Guided by a vision to make luxury sleep both accessible and responsible, Saatva is a leader in innovation, transparency, and purpose-driven values. With its new partnership with The Bay Golf Club, Saatva adds to its sports sponsorship portfolio that includes USA Gymnastics, U.S. Figure Skating, Lakeshore Foundation, and its associated national teams (USA Wheelchair Rugby, Boccia United States, USA Para Powerlifting) – further championing restorative sleep across the sports verticals.
Fans can follow The Bay Golf Club and Saatva social channels for updates on activations and sweepstakes. For more information about The Bay Golf Club and TGL, visit TGLGolf.com.
About The Bay Golf Club
The Bay Golf Club embodies the vibrant spirit and diverse culture that make the Bay Area extraordinary. Based in a region known for breaking boundaries and embracing bold ideas, The Bay Golf Club brings together world-class athletes, innovative technology, and community-driven values to reimagine golf for a new generation. Owned by an investment group including NBA champions Stephen Curry, Andre Iguodala, and Klay Thompson, alongside the Marc Lasry-led Avenue Sports Fund, The Bay Golf Club features an international roster of golf stars, including Wyndham Clark, Shane Lowry, Min Woo Lee, and Ludvig Åberg. More than just a team, The Bay Golf Club represents the Bay Area's commitment to inclusion, innovation, and the belief that sport can be a catalyst for positive change in our community. Through the fusion of cutting-edge technology and competitive golf, The Bay Golf Club is creating an experience that's as diverse and dynamic as the Bay Area itself. To learn more, visit tglgolf.com/thebaygolfclub.
About Saatva
Saatva, one of the first companies to sell luxury mattresses online in 2010, was founded on the principle that everyone deserves healthy and restorative sleep on a quality bed. Its name is derived from the Sanskrit word meaning truth, purity, and wholeness, which guides the brand in everything it does. All of Saatva’s handcrafted, environmentally conscious mattresses are made to order in the USA with premium materials that are better for sleepers and the environment.
Saatva offers best-in-class mattresses in five different categories: innerspring, ultra-premium memory foam, all-natural latex, hybrid, precision adjustable air, and specialty designs for babies, kids, murphy beds, and pets—plus designer bed frames, nightstands, lighting, chairs, rugs, and a full collection of luxury bedding products. Made with recycled steel, organic cotton, and CertiPUR-US® foams, Saatva mattresses reflect the company’s commitment to environmentally conscious practices, are always hand-delivered and set up in the customer’s home via complimentary white-glove delivery, and are never compressed in a box for doorstep shipping.
Celebrating 15 years of delivering exceptional comfort, Saatva provides customers with an unparalleled mattress and home furnishings experience that perfectly captures the essence of Smarter Luxury Sleep. For more information about Saatva’s partnership with The Bay Golf Club, please visit the Saatva Press Room.